Finally Get Rid Of Back Pain.

BackHug reduces back pain by 51% on average by using 26 robotic fingers that mimic tested physiotherapy techniques to mobilise the stiff joints in your back.
Reduces Back Tension Quickly & Effectively
Use It In The Comfort Of Your Home
Unlimited Physio From $139/month
Finally Get Rid Of Back Pain.

BackHug reduces back pain by 51% on average by using 26 robotic fingers that mimic tested physiotherapy techniques to mobilise the stiff joints in your back.
Reduces Back Tension Quickly & Effectively
Use It In The Comfort Of Your Home
Unlimited Physio From $139/month
Invented By A Physio
To Perform Like A Physio
Coming from 10+ years of experience, BackHug is the first device designed to target all the key joints in your back so you can get the same effective physio treatment that you'd expect from an in-person appointment - without the hassle of appointments.

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E. Landgraf |
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June Rodger |

Personalized Care,
Without The Prices
Back care costs add up, especially since that if you want lasting relief, you need regular treatment. BackHug saves you money by giving you unlimited physio treatment for less than the cost of two in-person appointments.

Personalized Care,
Without The Prices
Back care costs add up, especially since that if you want lasting relief, you need regular treatment. BackHug saves you money by giving you unlimited physio treatment for less than the cost of two in-person appointments.
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Maggie Anne Gachagan |
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Phil Coombes |
Lasting Relief You Can Feel Day After Day
By loosening your stiff joints, BackHug gives you the lasting pain relief you've been looking for to finally make you feel better so your life can stop being limited by a back pain.


Lasting Relief You Can Feel Day After Day
By loosening your stiff joints, BackHug gives you the lasting pain relief you've been looking for to finally make you feel better so your life can stop being limited by a back pain.
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Orlando Aguilon |
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Alison Peebles |
“The first time I used it I was really impressed...for anyone who's got an upper back, neck or mid back problem...it can really get to it”
Lara Lewington
Presenter, BBC Click
"After six weeks, I complete a follow-up consultation and realise that the headaches and pins and needles in my fingers that I reported at the start of the trial have largely disappeared. The tightness between my shoulders also feels less severe."
Linda Geddes,
Science Editor
"I could almost sleep through the whole night and, as a result, my mood improved. Even my landlord said there was a ‘glow’ about me."
Bryony Firth-Bernard
Health and fitness product writer
Not Sure?
Try It Before You Buy It
See if BackHug is right for you before committing to a subscription




Order It
Today
Order your at-home trial for $139
(less than 2 physio sessions)

Try It
For 30 Days
Zero commitment
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![]() Massage Gun |
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Loosens Stiff Joints |
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Lasting Relief From Aches and Pains |
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Home Treatment Without Appointments |
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Available To Use 24/7 |
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App Controlled Personalisation |
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Adapts To Your Back Shape |
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Treatment Designed Specifically For You |
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Back Tension Tracking |
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Loosens Stiff Joints
Lasting Relief From Aches and Pains
Home Treatment Without Appointments
Available To Use 24/7
App Controlled Personalisation
Adapts To Your Back Shape
Treatment Designed Specifically For You
Back Tension Tracking
“I’ve suffered from back pain my entire life,
BackHug is helping”

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Louise Marshall |
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Andrew Johnson |
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Simon Armstrong-James |
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Luisa Fernanda Henao |
FAQs
Once you have reserved your BackHug, we will add you to our priority waiting list.
Once your device is ready, we will get in touch to arrange delivery and payment.
No! Massage chairs treat muscle tightness. BackHug treats joint stiffness. Massage chairs use large balls and rollers that move up and down the neck and back but can't reach your joints. BackHug uses human-sized robotic fingers that go deep into the knots and stiffness in the joints of the back, neck and shoulder blades.
12-Months: £99 ($139) per month
24-Months: £89 ($119) per month
Own It: a one-off payment of £4,150 ($4,980)
You have two options at the end of your subscription period (12 and 24 months). If you want to keep using your BackHug and enjoy the health benefits, there is no need to do anything. Your contract will automatically continue on a monthly rolling basis. Suppose you want to return your BackHug for any reason. In that case, you can do so after your subscription period has ended free of charge at any time by giving us 30 days' notice. But remember - if you keep your BackHug subscription for five years in a row, you own the device.
We recommend using BackHug 2 - 3 times weekly to achieve significant benefits. Some of our customers use it every day, whereas others use it when they need it, for example, when experiencing stress, muscle soreness or aches and pains.
Yes! A BackHug device operates with the BackHug App, which you can download on your smartphone. Any Android 4.4 and iOS 10 phones will have no problems. We continuously update the App so you can experience an even more personalized and improved treatment experience.
No! If you bruise easily, please do not use BackHug. You will find out if BackHug is for you or not during the first 30-day trial period. BackHug applies deep tissue pressure, which can result in temporary marks on your skin or bruising. If you are concerned, increase the gap between your sessions to allow your skin to recover. Alternatively, you can reduce the strength of the fingers or wear additional clothing to prevent bruising.